Overview
| Summary | “Goigoi Suu!” is a signature catchphrase by Tsuda from the Japanese comedy duo Diane. Known for his loud and exaggerated delivery, Tsuda uses this phrase to celebrate something impressive, stylish, or high-impact — often accompanied by a pointing gesture and a confident, playful smile. |
| Japanese Writing | ゴイゴイスー！（ごいごいすー） |
| Genre | Comedy / Catchphrase Gag |
| Typical Age Group | Teens to adults (15–40s), especially fans of Japanese manzai comedy |
| Audience | Primarily Japanese comedy fans, variety show viewers, and those familiar with Kansai-style humor. Also appreciated by people who enjoy over-the-top punchline humor. |
| Popularity | ★★★☆☆ |
| Relevance | ★★★★☆ Although its peak was in the 2010s, “Goigoi Suu!” remains part of pop culture and is still referenced on social media and TV. Tsuda’s unique delivery keeps it memorable and meme-worthy. |
| Usability | ★★★☆☆ |
| When to Use | When praising something over-the-top or flashy To punctuate a joke or sarcastic comment In moments of mock excitement or celebration |
| How to Use | Point strongly with your index finger, raise your voice dramatically, and shout: “Goigoi Suu!!” Optionally, follow it up with Tsuda’s exaggerated nodding or serious face to mimic the original delivery. |
| Cultural Note | “Goigoi Suu!” has no literal meaning — it’s a made-up phrase that mimics intense excitement or impact. Tsuda’s confident delivery — sometimes with a smirk, sometimes straight-faced — is what makes it iconic in Japanese comedic culture. |
Original performance
You can hear a similar phrase at about 7:46 in this YouTube video.